WE ARE NOT JUST A BRAND, WE ARE A MISSION! Inspired by Hrithik Roshan?s life that taught him, no matter how big an adversity, it can be overcome with perseverance, HRX was built in 2013 by Hrithik Roshan and Exceed Entertainment. Created to inspire and guide billions of people toward their fitness goal. Not just a brand, HRX is a mission that helps us enable and support people to be the fittest, happiest and most confident version of themselves. TO BRING OUT THE BEST IN YOU When we work on our fitness goal, it brings about a drastic change in all aspects of our life. At HRX, it?s our mission to motivate and enable you to work on your mind and body, making sure you can be the best version of you.