Sarah Hedley Hymers is a freelance broadcast, print and web
journalist based between Dubai, United Arab Emirates, and London, UK.
Previously, shortlisted for the Best New Editor of the Year Award by the British Society of Magazine Editors, I’ve appeared as an expert editor on several primetime programmes from Oprah in the US to BBC News in the UK, and I've edited some the world’s biggest titles, including Conde Nast Traveller Middle East.
More than 20 years’ experience has given me the following skillset:
★ CONSULTING Professional judge of several travel and hospitality awards for local and global brands, including Elemis Spas, Condé Nast Traveller, ITP's Hot 100 and multiple restaurants awards.
★ PRESENTING Hosting events and TV shows, including the Condé Nast Traveller Shorties travel film awards at the Dubai International Film Festival, and Postcards, a travel TV series airing on Euronews.
★ VOICE-OVERS From corporate video to lifestyle adverts and TV shows, I've supplied voice-overs for various genres.
★ CONTENT MARKETING Content creation, from menus and infographics to press releases and SEO web content; marketing strategy and planning; and social media management.
★ EDITORIAL Setting editorial strategies; implementing redesigns; launching magazines, websites and social media platforms; interviewing; and commissioning, editing, sub-editing and writing features.
★ ADVERTORIALS AND PROMOTIONS Concept creation and client-facing presentation of advertorials, promotions and sponsorship packages.
★ IMAGE SOURCING AND CREATION Image sourcing and cost negotiations with picture agencies; commissioning creative teams and directing photo shoots.
★ PRODUCTION AND PLANNING Creation of annual editorial calendars and production schedules; and leading teams to hit tight deadlines while maintaining high standards.
★ MULTIPLE PROJECT MANAGEMENT Overseeing the pressing of more than 70 magazines a year, including weekly editions, monthly editions and supplements, while developing online products.
★ TRAINING AND MENTORING Implementation of in-house training programmes and appraisals for staff.
★ BUDGETING Management of editorial budgets, supplier negotiations and barter deals.
Specialities:
★ TRAVEL
★ FOOD
★ CULTURE
Social Profile:
Linkedin - https://www.linkedin.com/in/sarahhedleyhymers/
Twitter - https://twitter.com/hedleyhymers
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