• Home News 500 Gallery Introduces an Industry First: Lot Views in The Round via YouTube for a Tribal Arts Sale

500 Gallery Introduces an Industry First: Lot Views in The Round via YouTube for a Tribal Arts Sale

Posted 30 Sep-2020 10:27 PM by Catalina | 192

Franklin, MA, USA, September 30, 2020 -- Bruce Wood was surfing the Internet one day and found himself watching a video of sparkling earrings twirling around in a jewelry advertisement. Then it hit him: “In our gallery, we have a rotating pedestal for showcasing sculptures that are best seen in the round,” he said, “but the inspiration for adding videos to our online catalogs came from that jewelry video.”

Wood is the owner of 500 Gallery in Franklin, an auction house that specializes in fine art originals and attributions. It is about to make its initial foray into African tribal art with the first in a series of auctions planned for Wednesday, September 30th. The sale is online-only so, of course, showing each item in its best possible light involved taking crisp, multiple photos per lot.

But watching that jewelry video sparked a thought. “It occurred to me that simple videos would give people a great experience of the three-dimensionality of sculptures, and help them make sense of all the detailed photos – front, back, sides, etcetera – in the catalog listings,” Wood said. I made a few videos of some of my favorite tribal art pieces and popped them onto YouTube.”

Wood made a page of videos for the website (www.500Gallery.com), but said, “Aside from listing the YouTube URL and asking viewers to copy and paste it into their Internet browser, there was no way to incorporate these lovely videos into each catalog listing. Luckily, we approached our software developer and he made it all possible. Now each page of the catalog has an embedded video that can be easily clicked and viewed. All 60 lots have their own video.”

Wood said as far as he knows, his is the first auction house to offer rotating videos for all the lots in a single sale. “Especially in the tribal sculpture market, being able to show an object in glorious 3-D is unheard-of,” he commented, adding, “I can't wait for holographs to be available.”

Seeing the light play across the large metal-clad wings of the Senufo hornbill sculpture (Lot 2), while their span rotated to fill the screen was “a magical experience,” Wood said. The hornbill, made in the mid-20th century by the Senufo People of Africa’s Ivory Coast, is hand-carved from a solid piece of wood and decorated with red fabric under a chased and embossed brass metal overlay. Impressive at 43 ½ inches tall, it has an estimate of $5,000-$10,000.

The Dogon marital group (Lot 5) also revealed an interesting play of light when viewed on a rotating pedestal. “The rows of arms and legs which appeared solid from some angles, turned to show the background illumination filtering through the comb-like spaces between them,” Wood observed. The marital group (Nomos), from the Dogon People of Mali, depicts a seated group of eight hermaphroditic figures, with alternating male and female attributes (est. $30,000-$60,000).

Videos of the masks presented a different experience. “The Senufo Kulonugo fire spitter (Lot 1) showed off its dynamic appearance by alternately appearing narrow and unassuming, then filling the screen with enormous horns and bared teeth,” Wood said. The massive wood carving is covered with black paint and adorned by additions of red paint. Atop the head is a small carved offering bowl held in the extended arms of a chameleon (est. $2,500-$5,000).

The war mask from the We/Guere people of the Ivory Coast (Lot 19) gave the impression of being both weightless and heavy on the video. “Its cluster of pointed, curling animal horns are seemingly writhing outward from the rough-hewn mask’s thick carved wood block,” Wood remarked. The mask, fashioned from wild animal horns and cloth over carved wood, with a heavy patina from libations, is 15 inches tall and carries an estimate of $1,500-$3,000.

To view a video of Lot 1 – the Senufo Kulonugo fire spitter – simply click this link:

https://bid.500gallery.com/lot-details/index/catalog/25041/lot/3693048?url=%2Fauctions%2Fcatalog%2Fid%2F25041

All 60 lots can also be viewed in the 500 Gallery showroom, at 1243 Pond Street in Franklin, Mass., by appointment, Tuesdays thru Saturdays. To make an appointment call 508-834-8190.

For more info, visit www.500Gallery.com

About 500 Gallery:
500 Gallery specializes in original artworks and works that are in the style of, in the manner of, or attributed to fine art masters. The firm is always accepting quality consignments for future auctions. To consign a single piece or an entire collection, you may call them at 508-834-8190; or, you can email them at info@500Gallery.com. For more info, visit www.500Gallery.com.

Tags:

tribal arts auction, 500 gallery, artworks Cheap Press Release Distribution Services, Cheap Press Release Distribution Site, Free Press Release Website, Free Press Release Distribution Website, Free Press Release

Company Information

Company Name Contact Person Contact Number Email Id Website Address
500 Gallery Catalina Salas

Other Arts & Entertainment Related Press Release News

Engagement Rings Designs You'll Want To Wear Forever Free

If you think that Diamond Engagement Rings are out of your monetary reach and you should settle for some other rings, then you are wrong. It is true t...Read More


Fashion Tip: Tips To Buy A Perfect Engagement Ring Free

How To Choose The Right Engagement Ring - Initial StepsThere are many things that you should take into consideration when you look for a Custom Engage...Read More


Best jaipur nightlife clubs Book Now With Best Dicount On clubforu Free

Club4you found in 2018 year with the single mission of delivering high-quality club and pub ticket service to the worldwide customers. Jaipur is the...Read More


Hair Salon Services in Bhiwani. Free

Established in the year 2016, https://yphairsaloon.in.net">YP HAIR SALOONin Near Bhagat Singh Chowk Opp. Sector-23, Bhiwani is a top player in the ...Read More


World’s Tiniest Flashlight Multi-Tool Launches Kickstarter Campaign Free

The HUNT23 is a Titanium Mini Flashlight with Intelligently-Engineered and Versatile Pry Bar.London, UK, Sep 28, 2019 -- In early 2019, the Kickstarte...Read More