Omega SA is a Swiss luxury watchmaker based in Biel/Bienne, Switzerland.[1] Founded by Louis Brandt in La Chaux-de-Fonds in 1848, the company formally operated as La Generale Watch Co. until incorporating the name Omega in 1903, becoming Louis Brandt et Fr?re-Omega Watch & Co.[2][3][4] In 1984, the company officially changed its name to Omega SA,[5] which is currently a subsidiary of the Swiss Swatch Group.[1] Omega opened its museum to the public in Biel/Bienne in January 1984.[6][7] Britain\'s Royal Flying Corps used Omega watches in 1917 for its combat units, as did the U.S. Army in 1918. Omega watches were the choice of NASA in 1969 for the Apollo 11 mission.[8] In addition, Omega has been the official timekeeper of the Olympic Games since 1932.[9] Omega is currently the timekeeper of the America\'s Cup yacht race and a main partner of the 2022 Winter Olympics.[10][11]