That?s when Levi Strauss & Co. began. Later, Levi Strauss, the man, partnered with Jacob Davis to invent the blue jean. And we?ve been innovating ever since. Levi Strauss & Co. is one of the world?s largest apparel companies and a global leader in jeans. The Levi?s? brand is just part of our story. We?re also home to Dockers? and Denizen?. We have some 500 stores, and our products are available in 110 countries around the world. Want to learn more about us? Visit LeviStrauss.com. WE TAKE A LOT OF PRIDE IN OUR PRODUCTS - AND HOW WE MAKE THEM. That?s why we commissioned a scientific life cycle assessment of a pair of Levi?s? 501? jeans. We wanted to find out the environmental impact of a pair of Levi?s? 501? jeans. What did we learn? Some of the biggest impacts occur in two places that we don?t control ? the cotton fields and in your hands after they leave our store. So we?re working to promote sustainably grown Better Cotton and sharing tips to help you change your laundry habits: Simply wash less, wash in cold water, line dry, and donate unused clothing so that it can be used again.