Mr. David Greising is the chief business correspondent for the Chicago Tribune.[CR-LF][CR-LF]Mr. Greising was previously a business columnist for the publication and covered events and developments in the business world. He first started at the Tribune in September 2003. He also previously worked for Business Week as an Atlanta bureau chief. [CR-LF][CR-LF]He has written books on the coca cola company and corruption in the Chicago futures exchange. [CR-LF][CR-LF]He attended DePauw studying journalism.[CR-LF][CR-LF]Mr. Greising stresses the importance of a good subject line when pitching by e-mail. Just saying press release or media statement will not work for him. He suggests to use "eight words or so" that are eye-catching and pertinent to the story you are pitching.
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